Ask Yourself Those Questions
Posted: 11/06/2015 Filed under: Personal | Tags: Customers, Proposition, Value Leave a commentOK, so a slightly flippant post with a serious point. I run The Henley Partnership @Henley_HP for Henley Business School. During our masterclass events, I tweet the insights created, interesting observations and information offered. And I do this carefully, and thoughtfully.
It’s always good to get feedback, and useful to just step back – taking a moment to pause and reflect on your own personal and professional value. In anything you are doing. And in everything you are doing. That sounds a really “deep and meaningful” remark, and I don’t mean you should question the fundamentals of your being (why you are here on this earth, what you are here to do, that kind of thing). I mean something much more straightforward. You need to question the value of the work that you do, and the way that you do it.
So my moment to pause and reflect was on Tuesday, as I was happily tweeting away during one of our fabulous events. An alert popped up, saying that the MD of Scandinavian consulting business had followed me on Twitter. Nothing extraordinary there. I’m deliberately trying to increase my followers at senior director level. Imagine my surprise when the next alert said I’d been followed by someone whose twitter name includes the legendary cartoon character SpongeBob Squarepants. Ok, so “legendary” is perhaps an exaggeration, but I remember many evenings watching Spongebob with my young son. And there was a recent film made about him (can a sponge be a “him”?)
My point is simple. When you get feedback, make sure you listen. Never stop questioning and challenging your value. Was this telling me my tweets are too trivial? Not serious enough? A bit lightweight? Was that why I’d attracted SpongeBob? I spent a good half hour looking back at my tweets, checking that they were right for my customers and my audience. And I still can’t work out what attracted SpongeBob. Maybe the MD of the consulting firm could tell me! But I am happy that my tweets are adding value. Happy that, with a few refinements, they can be better. And happy that I took time out to ask myself those questions. I’d recommend you do the same.